Vice President
Pamela Coddington
Pamela Coddington has been marketing and public relations professional for 15 years, as a consultant, agency team member, or in-house director. She joined Double Forte in 2006.
Pamela is a forward thinker and has been on the ground floor of many innovative companies that have changed the way we live or shop including Elephant Pharmacy; online independent film distributor AlwaysI.com, which was acquired by Hollywood.com; and the online movie store Reel.com, which was acquired by Hollywood Video.
Earlier in her career at Connors Communications, Pamela was instrumental in launching many Internet businesses including Amazon.com and Onsale. While there, Pamela pioneered new strategies for promoting services and products on the web. Previously, Pamela was on the staff of the Interactive Media Festival.
Pamela received her bachelor’s in art history from New York University, with additional coursework completed at UC Berkeley (CA) and Temple University/Tyler School of Art (Rome, Italy).