Vice President
Nicole Arena
Nicole has been practicing public relations for more than 20 years and is regarded for her ability to sharply focus on media audiences that can compel action. With an uncommonly broad background, Nicole brings expertise in business-to-business and consumer clients in a variety of industries, including mobile and wireless, security, food and beverage, healthcare and consumer lifestyle.
Prior to joining Double Forte in 2007, Nicole held senior-level positions with Context Marketing, Weber Shandwick, Ruder Finn and Publicis where she directed many activities and large-scale teams.
In addition to her agency experience, Nicole worked in house at Openwave Systems where she focused on product public relations for both the mobile and infrastructure sides of the business.
Nicole began her career in Washington, D.C., holding a series of increasingly broader marketing and communications positions at the Smithsonian Institution.
Nicole attended the Universite de Paris, Sorbonne and Guilford College and received her bachelor’s in french and journalism.